This workshop gives researchers, lecturers and academics practical tools to communicate and to make information accessible to the general public. This is achieved by learning the principles of the field and by gaining practical experience appearing in front of a camera.
Participants will learn and practice methods to simplify a message and will be given practical tips for appearing successfully in the media as experts in their field and getting press coverage. They will simulate standing in front of a camera and being interviewed by journalists, and will receive feedback on their performances.
Tuesday, January 19, 2021 11:30-14:30
Tuesday, January 26, 2021 11:30-14:30
Tuesday, February 2, 2021 11:30-14:30
About the Instructor
Kave Shafran is the CEO of “Lehovil ve-Lehashpia”, works in mass media and an entrepreneur. The author of the bestseller The Secrets of Netanyahu. He works for the Prime Minister’s Office to prepare ministers, MKs and high-ranking civil servants in the art of public speaking and speaking infront of the camera. He teaches rhetorics, body language and influence. He has trained prominent leaders of the Israeli financial sector for public appearances and has consulted various political campaigns and TED lecturers. He was commander of the military school for communications, a political correspondent for Galei Zahal and hosted radio programs on current events on radio and television. Kave Shafran in the producer and chief director of Digital Learning at the Technion and at other academic institutions in Israel.
Tuesday, January 19, 2021
Medium (7 hours)
For more information about the Azrieli Fellows Program please contact: